Ford Goes Electric

By Ted Cannis
Global Director, Electrification, Ford Motor Company
July 23rd, 2019

“At Ford, our electrification plan is simple: play to our strengths and build on our iconic nameplates. To do that, we will leverage the unique qualities of full battery electric vehicles to amplify the attributes our customers love and value — capability, performance and leading technology. So it’s only natural to ask what could we do to build on pickup trucks in this era of smart vehicles in an increasingly smart world?

Read the Full Article